Cultivating a new investment product. : An article from: Bank Marketing

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This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on October 1, 1994. The length of the article is 3183 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Cultivating a new investment product. : An article from: Bank Marketing

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The McCain Tax Reform Plan For Long Term Economic Growth?

The writing is on the wall (street, that is), and it is telling us that we need to reaffirm the United States as the dominant force in the global economy, and that we have to do more to protect our citizens’ retirement and investment programs.


Most economic research suggests that tax code replacement surgery is essential for long-term economic progress. The goal of my plan is to make sure that you are not grumbling ten years from now about the same things that trouble you today. Here’s a fifteen-point plan to end the cycles of economic frustration and global disrespect during this administration:


One. Take Social Security out of the public sector and replace it with a mandatory, deferred, fixed benefit, single-life-annuity program managed by existing annuity providers. Employee contributions would be reduced nearly 50% and employer contributions eliminated over a five-year implementation period— immediately for the self-employed. Participants would have no investment discretion or access to funds until retirement.


Two. Mandate that no less than 50% of all self-directed benefit plan Working Capital be invested in government securities, and not qualified for withdrawal until retirement. Bring all alternative investments (options commodities, futures, hedge funds, etc.) under the purview of the SEC, and subject to the same suitability standards as RIA’s recommendations.


Three. Institute a 3% Federal sales tax on all goods and services purchased by end consumers, but not a VAT. Subsidize a universal basic health care insurance system and public education expenses from sales tax proceeds plus a 5% tax on personal annual income, of any kind, in excess of $5 million dollars. Cap State and Local Sales Taxes at 3%. Eliminate all nuisance taxes in utility bills, hotel room charges, gas prices, etc.


Four. Reform Tort Law at every level, and protect both businesses and individuals from frivolous lawsuits. Adopt a rule of personal responsibility for one’s own stupidity and clumsiness. Submit all product liability, medical malpractice claims, and personal liability lawsuits to qualified arbitration panels instead of juries. Ban class action suits of all kinds and cap jury awards and lawyer compensation at 50% lower average levels.


Five. Eliminate all Estate and Gift Taxes.


Six. Mandate a ten-year term limitation on all members of congress, retroactively, and impose a mandatory retirement age on Supreme Court Justices. Reduce taxpayer compensated congressional staff by 50%.


Seven. Simplify the Internal Revenue Code by adopting a Fair Tax of 10% for all persons with annual employment income above $40,000. Eliminate all forms of tax deferral and stock option programs that are not available proportionately to every company employee. State and local income taxes would be capped at a flat 4% for family incomes above $80,000. Individual tax avoidance schemes would also be banned— 10 years retroactively.


Eight. Abolish all taxation on any form of retirement income.


Nine. Abolish all taxation on any form of investment income, including rents, royalties, interest, dividends, and capital gains. Increase the federal sales tax by 2% once numbers 8 and 9 have been implemented.


Ten. Eliminate the Corporate Income Tax and create auditing entities to assure that the savings translate into new jobs, higher salaries for non minimum wage employees, lower product prices, and higher shareholder dividends.


Eleven. Appoint federal supervisors to the Board of Directors of public corporations paying annual salaries in excess of $3 million. Board members, corporate attorneys, and financial officers would be required to allocate any performance incentive compensation on a dollar-for-dollar basis to all employees, including part timers but excluding minimum wage recipients.


Twelve. Examine the economic impact of Government Regulation and oversight in many industries, particularly small business practitioners in personal services fields. Provide an arbitration and review system to identify and control abuses of regulatory power and a separate department within each agency to deal with small businesses.


Thirteen. Reduce government staff in all departments and at all levels by at least 10% per year for the next three to five years. Reduce by 50% the number of Government jobs filled by presidential appointment.


Fourteen. Reduce all import tariffs to zero for countries that reciprocate and who insure the quality of their exports.


Fifteen. Establish a catastrophic relief fund for victims of all forms of natural disaster throughout the USA.


In all instances, regulatory services will be needed to assure implementation consistent with the intent of the new code. Any person or entity that takes advantage of loopholes in the new rules, or manipulates normal operations to match new definitions will be fined. Their legal and tax advisors, if involved, will be responsible for 60% of the fine.


The plan outlined here is investor and economy friendly. Where jobs are lost, new entities will be needed, based on the premise that regulated capitalism can work well. As shoppers and homeowners, as retirees and employees, as business owners and investors, this is the reform plan we need.


Is for real? It could be. Investors represent the biggest voting block in the country. We could elect the next president, change the tax code, fix Social Security, and strengthen the economy. If only we weren’t the most apathetic group of people on the planet. As investors, we want less government, lower taxes, and purposeful regulation. We want laws that aid economic freedoms, and lawmakers and judges who facilitate it.


Survey Question: Would you vote for the person with the guts to propose this plan?

Steve Selengut
Sanco Services
Kiawa Golf Investment Seminars
Author: “The Brainwashing of the American Investor: The Book that Wall Street Does Not Want YOU to Read” and “A Millionaire’s Secret Investment Strategy”.

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040309 Daily Exchange


Each day Jim posts an exchange of ideas via video. They are fast paced, informative and implementable ideas you can track and play based on your discipline. The material is achieved in our video portal for easy retrieval.

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How Good Are Fixed End Annuities With My Bank?

It’s a five year commitment for 4% and they say it’s all non taxable. Is that a good deal? They want $10k.

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Humor Makes It Happen

I’m often asked, “How important is humor in a Safe Money Seminar? Can’t I just deliver the content without trying to get laughs?” Yes you can. But in the words of Dr. Charles Jarvis, one of the great humorists of all time, “You only have to use humor if you want to get paid.” As it applies to selling annuities, you only have to use humor if you want to set appointments. Besides, have you ever noticed how the people who take themselves so seriously are the only ones who do?

Humor is just as important to professional speaking as taste is to food. Laughter makes you likeable and your audience comfortable. There are plenty of meat-and-potato seminar speakers out there, but the ingredient that endears you to an audience as being authentic and personable is a generous helping of your sense of humor. Likewise, a key ingredient to adult learning is comfort. Comic relief comforts and opens the pathways to accepting new ideas, brings your audience to the present, and evokes thoughts of “I’ve been there… he’s just like me!” Humor is truth after a couple of martinis.

The best kind of humor is always the self-effacing kind. Since most humor is based on someone’s discomfort, it’s always best to make yourself the target. By exposing your vulnerabilities and foibles, people will commiserate, sympathize and identify with your situation and your message. People will root for the underdog. Instead of resisting your words, people will cheer you on. Instead of pounding away at the gray matter between their ears, you will have settled comfortably into their hearts to persuade from within. You will have positioned yourself to achieve our Safe Money Seminar goal of allowing your audience to “laugh and learn.”

But people neither laugh nor learn at the same pace or in the same way. A knee-slapper to one person might be a subtle smirk to another. I recall a speaking engagement I had in Seattle before a group of aspiring speakers in a world semi-final speech contest. Four or five of my best lines had killed in previous speeches, and most of my present audience roared with laughter time after time. But there was one stodgy lady in the second row who refused to crack a smile. I remember thinking to myself, ‘I’m going to make her laugh if it’s the last thing I do!’ I delivered the next punch line squarely at her. Nothing! And so it continued through the end of my speech. Nothing, nothing, nothing. But imagine my surprise when she came up to my table after dinner and said, “Gary, thank you so much for your valuable message. You’re also one of the funniest speakers I’ve ever heard.”

Her words resonate the fact that laughter is experienced and expressed in many different ways, all of them very personal.

“But Gary,” you say, “I’m the most un-funny person on Earth! When I tell a joke, people pound Excedrin.” Well, it’s okay if you’re not funny. You probably don’t “think funny.” But I’ve got an answer for you, too, and thank you for being honest. There is no more humbling experience than the eternal silence following a badly told joke. Save yourself the meltdown.

For now, here’s a quick fix for the un-funny. You can get just as much mileage from a well-told story as you can from humor. Stories, however, must come from your personal experience and must be told “from the heart.” You get bonus points for any funny parts whether deliberate or accidental because, unlike an obvious joke, there is no setup and nobody expects a punch line. With colorful word pictures you might be surprised to look out over the audience and find people transfixed in your every word. Stories do that. The intent of a story is to alter the frame of mind of the listener, to lift your audience out of the current moment and into a new way of experiencing both the message and the messenger.

If you can’t think of any personal stories, hire a writer to write them for you. Seriously! You’ll be surprised at how many starving writers you can Google up with just a few key words. Remember, this is show biz, and the payoff gets you about a dozen pre-sold annuity prospects from each and every Safe Money Seminar. Never lose sight of your career objective. We’re talking a potential here of seven figures annually, and nothing that worthwhile is going to be that easy. Remember, “The worst day in a man’s life is when he sits down and begins thinking about how he can get something for nothing.”—Thomas Jefferson

Finally, if your stories (or even your jokes for that matter) tend to become a little, shall we say, embellished along the way… not to worry. I remember meeting one of the great raconteurs, Zig Ziglar, at the Broward County Convention Center in Fort Lauderdale, Florida years ago. After his speech, an audience member asked, “Did all your stories happen to you exactly the way you tell them?” Zig’s reply was classic. He said, “It’s a mighty poor speaker who can’t tell a story better than it actually happened.”

http://www.Free-Insurance-Leads.com Gary Le Mon is a wholesale distributor of fixed indexed annuities for Allianz, American Equity, Sun Life Financial, and ING. Author and developer of the Safe Money Seminar, a financial planning seminar for Seniors, Gary serves as guest speaker on behalf of agents and agencies nationwide. He is coach, mentor and motivator to over 700 general agents in his insurance marketing organization, InsuranStar Marketing. See also Insurance-Lead-Programs.com

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